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Rachel Hinman Demystifies Data Analysis

My Adaptive Path colleague Rachel Hinman just published an essay on our site titled Demystifying Data Analysis. She’s addressing what it takes to make sense of the data you’ve gathered after conducting user research — you’ve got transcripts, interviews, photographs, diaries, notes, and the like… now what?

She clearly articulates how to see your way through this part of the design process, coming out on the other end with a set of directives for your design work. Good stuff!