I enjoyed David Byrne’s talk at TED today. He put forth a theory of creativity that runs contrary to the romantic model. Instead of thinking of creativity as a thing that emerges from the force of soemone’s specific artistic bent, he walked through the history of music and showed how music styles have been highly determined by the venue in which it was played — gregorian chants in the cathedrals, lilting Mozart pieces in parlors, subtle classical in giant concert halls, punchy rhythmic music in small venues where you have to be heard over the crowd, crooners and singers abetted by the microphone to whisper in your ear. Creators think ahead to the space in which the music will be heard, and create for that venue.
I think there’s a strong analogy to the evolution of the moving picture, from those strangely lascivious brief dramas of the nickelodeon to the Academy ratio of the silver screen, widescreen efforts leading to visual spectacles, television shows where close-ups have dominated, etc. The space of the filmic presentation guides the creator as to what they will make.