Lessons from Target’s ClearRx
Posted on | June 2, 2009 | 1 Comment
Among the staples of my presentation about customer experience is Target’s ClearRx pharmacy system. It’s a great story of design making a difference. What’s more fascinating to me, though, is how such good design made it out into the world. Through reviewing explanations and interviews online, I pieced together some lessons of why it worked so well. I wrote about it for the HarvardBusiness.org blog.
Comments
One Response to “Lessons from Target’s ClearRx”
Leave a Reply

June 9th, 2009 @ 10:27 pm
Wow, it’s a great article about design.
Thanks for sharing.